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Life sciences may be difficult to top when it comes to demanding vertical markets. A channel player hoping to crack this sector needs to think like a scientist, deal with a complex technology environment, and mediate between lab researchers and computer personnel who often seem to speak different languages. The task involves more than grabbing people with technical skills and turning them loose in a lab, noted Douglas Lantigua, principal of “Lots of people say they can do it,” Lantigua said of s (Read Full Article)